By John WorneInternal or external - everyone has a view on Comms. But when it comes to a Specialist-Generalist organising it, the mistake is to try to boil the whole ocean.Management cascade is always messy - you can 'send' as much as you like, but the recipient decides what they want to receive.So a top … Continue reading Oceans and Icebergs
Seasons – seizing the moment when organisational climate changes
All organisations have their seasons: new CEO, market changes, the economy dives; new Governments, policies, regulations; reorgs, reshuffles and restructures. The Specialist-Generalist always needs to be attuned to the organisational climate - and be quick to recognise lasting changes in the weather. Good moves that weren't possible at one moment in time, can suddenly become … Continue reading Seasons – seizing the moment when organisational climate changes